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Marketing Specialist Salary in Austin, TX

Updated

The median marketing specialist in the Austin area earns $80,460 a year ($38.68 an hour), 2% above the U.S. median ($78,760) and 11% above the Texas median ($72,520). Half of the 8,270 marketing specialists there earn between $60,560 and $104,280.

Percentiles. Dark: the middle half of earners. Red line: median. Dashed: U.S. median.
Market Research Analysts and Marketing Specialists, May 2025 (latest official data). Metro area: Austin-Round Rock-San Marcos, TX.
Annual payAustin areaTexasU.S.
10th percentile$44,990$37,640$43,390
25th percentile$60,560$52,060$58,350
Median$80,460$72,520$78,760
75th percentile$104,280$98,320$108,310
90th percentile$152,160$135,710$155,480
Average$89,840$79,770$89,490
Jobs8,27063,350899,580

Austin, TX ranks 14th of the 50 largest U.S. metro areas for marketing specialist pay. Highest: San Jose, CA ($141,960).

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Sources

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, www.bls.gov/oes. BLS.gov cannot vouch for the data or analyses derived from these data after the data have been retrieved from BLS.gov.