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Marketing Specialist Salary in New York, NY

Updated

The median marketing specialist in the New York area earns $100,520 a year ($48.33 an hour), 28% above the U.S. median ($78,760) and 2% above the New York State median ($98,580). Half of the 79,290 marketing specialists there earn between $76,510 and $130,700.

Percentiles. Dark: the middle half of earners. Red line: median. Dashed: U.S. median.
Market Research Analysts and Marketing Specialists, May 2025 (latest official data). Metro area: New York-Newark-Jersey City, NY-NJ.
Annual payNew York areaNew York StateU.S.
10th percentile$60,400$56,070$43,390
25th percentile$76,510$72,600$58,350
Median$100,520$98,580$78,760
75th percentile$130,700$129,430$108,310
90th percentile$166,880$165,920$155,480
Average$106,310$103,270$89,490
Jobs79,29080,500899,580

New York, NY ranks 5th of the 50 largest U.S. metro areas for marketing specialist pay. Highest: San Jose, CA ($141,960).

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Sources

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, www.bls.gov/oes. BLS.gov cannot vouch for the data or analyses derived from these data after the data have been retrieved from BLS.gov.