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Marketing Specialist Salary in Orlando, FL

Updated

The median marketing specialist in the Orlando area earns $72,860 a year ($35.03 an hour), 7% below the U.S. median ($78,760) and 3% below the Florida median ($75,450). Half of the 8,780 marketing specialists there earn between $52,370 and $103,270.

Percentiles. Dark: the middle half of earners. Red line: median. Dashed: U.S. median.
Market Research Analysts and Marketing Specialists, May 2025 (latest official data). Metro area: Orlando-Kissimmee-Sanford, FL.
Annual payOrlando areaFloridaU.S.
10th percentile$41,600$38,830$43,390
25th percentile$52,370$52,650$58,350
Median$72,860$75,450$78,760
75th percentile$103,270$99,600$108,310
90th percentile$134,000$130,570$155,480
Average$82,300$81,010$89,490
Jobs8,78060,770899,580

Orlando, FL ranks 36th of the 50 largest U.S. metro areas for marketing specialist pay. Highest: San Jose, CA ($141,960).

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Sources

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, www.bls.gov/oes. BLS.gov cannot vouch for the data or analyses derived from these data after the data have been retrieved from BLS.gov.