Marketing Specialist Salary in Buffalo, NY
Updated
The median marketing specialist in the Buffalo area earns $75,990 a year ($36.53 an hour), 4% below the U.S. median ($78,760) and 23% below the New York State median ($98,580). Half of the 2,520 marketing specialists there earn between $58,640 and $101,210.
| Annual pay | Buffalo area | New York State | U.S. |
|---|---|---|---|
| 10th percentile | $44,440 | $56,070 | $43,390 |
| 25th percentile | $58,640 | $72,600 | $58,350 |
| Median | $75,990 | $98,580 | $78,760 |
| 75th percentile | $101,210 | $129,430 | $108,310 |
| 90th percentile | $131,990 | $165,920 | $155,480 |
| Average | $83,010 | $103,270 | $89,490 |
| Jobs | 2,520 | 80,500 | 899,580 |
Buffalo, NY ranks 27th of the 50 largest U.S. metro areas for marketing specialist pay. Highest: San Jose, CA ($141,960).
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Check my payMarketing specialist pay in other cities
- New York, NY: $100,520
- San Jose, CA: $141,960
- San Francisco, CA: $123,250
- Boston, MA: $102,390
- Seattle, WA: $102,170
- Denver, CO: $99,040
- Minneapolis, MN: $97,910
- Washington, DC: $87,160
- All cities
Similar jobs in Buffalo, NY
- Project Manager: $101,180
- Human Resources Specialist: $74,510
- Management Analyst: $84,710
- Purchasing Agent: $75,520
- Training Specialist: $65,000
- Compliance Officer: $82,450
- All jobs in Buffalo, NY
Sources
- U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, published May 15, 2026
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, www.bls.gov/oes. BLS.gov cannot vouch for the data or analyses derived from these data after the data have been retrieved from BLS.gov.